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AI-Powered Outbound Calling + Debt Settlement Follow-Up System: GHL + n8n + Retell AI (NSF & Campaign Automation)

Client: TPFN (Matt Halls)Region: United StatesIndustry: Finance / Debt Settlement
3Retell agents
3Campaigns unified
100%Dynamic variable passing
LiveTransfer routing

Three Retell AI agents running separate debt settlement campaigns from a single GHL and n8n stack — dynamic variable passing, live-transfer routing, and post-call metrics all wired together.

The Problem

TPFN's sales team couldn't keep up with outbound volume across multiple campaigns. Call outcomes weren't logged consistently. NSF follow-up campaigns for Cordoba and Consumer Shield ran on disconnected systems. Leads fell between GHL and Retell with no tracking of what happened after a call was initiated.

The Solution

Built a unified pipeline where GHL workflows pass dynamic variables — enrolledDebt, campaign, assignedTo — into n8n via webhook. n8n formats and routes the data to the correct Retell agent per campaign. Three agents configured: Follow-Up, Cordoba NSF, and Consumer Shield NSF. Live-transfer routing sends qualified leads to human reps. Outbound queuing manages call timing. Post-call metrics tracked across all three campaigns from a single Airtable database.

Tech Stack

GHLn8nRetell AIInstantlyAirtableTwilio

Walkthrough

Screenshots

Results

  • Three separate debt settlement campaigns running from one unified GHL and n8n stack
  • Dynamic variable passing (enrolledDebt, campaign, assignedTo) from GHL to Retell with zero manual input
  • Live-transfer routing and post-call metrics tracked across all campaigns automatically
  • NSF follow-up campaigns (Cordoba and Consumer Shield) unified under a single architecture for the first time